This design aims to bring the consumer closer to the product. The use of simple, clean spaces, distinct and minimalistic colors, and linear design aids the audience in better understanding the packaging. The designer sought to better illustrate the relationship between humans and animals through this design, conveying to the viewer that the presented products evoke a positive feeling. The use of youthful characters in this design signifies liveliness, enthusiasm, and freshness, highlighting their love for animals.
According to conducted research, this design style has effectively established a strong connection with the end consumer and presented intriguing challenges for them. One of the most impactful aspects of this design is the uniqueness of each package, each showcasing its distinctive narrative and story.
